As the holidays draw near, so do the design challenges of finishing the year strong. From last-minute campaign assets to refreshed branding for Q1, your internal marketing team might feel the stress of the season. Don’t worry—we’re here to spread cheer and share 12 design tips that’ll have you singing all the way to the New Year.
On the first day of design, Huston gave to me…
If you are designers like us, you probably love Figma for its flexibility and robust features that support efficient, collaborative workflows. As a web-based tool, Figma is accessible from any browser without the need for software installation, making it easy to use from virtually anywhere. This accessibility is enhanced by Figma’s real-time collaboration capabilities, which allow designers to work seamlessly with clients and teammates by simply sharing a link to their projects.
Here are a few tricks and rules-of-thumb to gain some understanding of image pixel dimensions.
Locate the image on your desktop/server
PC: Right-click on the image Mac: control-click.
PC: Choose Properties Mac: Get info.
PC: Click the Details tab Mac: More info
You'll see this: Dimensions: 1512 x 2016 for example
Imagine walking into a store that wasn’t designed for you. The doors don’t open, the aisles are too narrow, and the signs are impossible to read. You’d probably walk right out, and rightfully so. Now, imagine that store is your website. That’s what it feels like for millions of people when they try to use a website that isn’t designed with accessibility in mind.
Launching a startup, especially in the fast-moving world of biohealth or biotech, can feel like you’re building the plane while flying it. There are countless moving parts, but there’s one thing you cannot afford to get wrong: your brand.
Your brand is more than a logo, color scheme, or fancy tagline. It’s the story you tell the world, and more importantly, it’s the story your customers believe about you. It’s the promise your brand makes to your customers. From day one, your brand sets the tone for how your company will be perceived, trusted, and remembered.
Picture this: a conductor steps onto the stage, raises their baton, and a symphony of sound follows—violins, cellos, trumpets—all blending in perfect harmony. The audience is captivated, moved by the music. Now, imagine your marketing efforts as that symphony, with digital and print touchpoints as your instruments. Alone, each instrument makes a sound, but it’s only when played together—consistently and with purpose—that they make a lasting impact.
It’s Badger Football season! It’s a great time of the year to be in Madison with the throng of fans decked out in red and white, and the aroma of brats and Miller Lite in the air, rubbing elbows with 80,000 of our closest friends at Camp Randall. Who’s with us?
Hang on, though.
In today’s digital age, standing out in a crowded email inbox is crucial. While social media marketing has its perks, building an email subscriber list and regularly engaging with your audience is a game-changer. Unlike the ever-changing social media algorithms, email marketing gives you more control over your communication and engagement.
We’ll just come out and say it: without unique, consistent visual storytelling, you’ll be the marketing equivalent of background noise. Visual storytelling isn’t just a trend; it’s the lifeblood of effective marketing. It’s the secret sauce that makes your audience stop, look and care.
Read on to discover why visual storytelling is essential and how you can use it to supercharge your graphic design, branding and website design efforts.
If you do business, you need to use email to communicate.
You can’t control whether you’ll receive long-winded, confusing emails, but you can avoid sending them.
Here are some sample email makeovers you can use to improve your email skills, as well as facts that underscore the importance of brief and better email communication for business leaders.
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Subject: Request for Monthly Sales Report |
