November 12, 2024

Lets stop asking - is this photo big enough?

2
min read

you know it’s not!! :)

Here are a few tricks and rules-of-thumb to gain some understanding of image pixel dimensions.

First off you need to find the image's pixel dimension. Here’s how:

Locate the image on your desktop/server
PC:
Right-click on the image Mac: control-click.
PC: Choose Properties Mac: Get info.
PC: Click the Details tab Mac: More info
You'll see this: Dimensions: 1512 x 2016 for example

I know that does not help much. You want to know if/how to use that image. Below is where you can make some sense of these numbers.

Pixel Dimensions for Printing:

  • 450 x 525 pixels: good for a small head shot, 1.5 x 1.75″
  • 1200 x 1800 pixels: you are hitting the medium photo, 4×6”
  • 3000 x 3600 pixels: now we are talkin’ - this is a full magazine page (10×12″)

Best practice, when sending images for print, send the largest image you have, your designer can make adjustments if needed. Not once have I asked someone to send me a smaller image size - and I never will.

Pixel Dimensions for Web / Digital / Social:

  • 200 x 250 pixels: good for small head shots
  • 800 pixels wide: you are hitting the medium, 4×6 photo range
  • 1800 pixels wide: bingo - this can be used for large banners

Need some context?

  • 400 px wide: width of your smart phones (vertical view)
  • 1080 pixels wide: width of a good size tablet (horizontal view)
  • 1800 pixels: Desktop. Some desktops are bigger for sure, but rarely do you browse that wide

That's all there is to it. Have a question about image sizes? Contact us today and we will be happy to help you.

About Huston Design
Since 2001, Huston Design has been helping Wisconsin companies tell their complex stories more simply. Our clients turn to us for marketing strategy, branding that helps them stand out, websites that inform and convert, and graphic design that drives their target audience to action. We’ve stayed true to one simple principle: your business is ours to earn. That commitment has paid off—we’ve been lucky enough to keep many of our clients for as long as we’ve been at this.