Print Design

That Tells Your Complex Story Simply And Works Alongside Your Digital Presence

In a digital-first world, print stands out. A well-crafted brochure, a compelling annual report, or a precisely targeted direct mail piece cuts through the noise and puts your brand directly in your audience's hands. We design print that doesn't just look impressive. It works in concert with your digital presence to build a complete, cohesive brand experience.

Let's Create Something Worth Keeping

Print Still Has the Power

to Stop People in Their Tracks

Press & Presence

When everything is digital, physical print carries a weight and permanence that screens simply can't replicate. The feel of a well-printed piece, the intentionality of a well-designed annual report, the memorability of a direct mail piece that actually gets opened. These are brand moments that endure.

We design print collateral that earns its place alongside your digital marketing, reinforcing your message and deepening your audience's connection to your brand.

What We Design

Print Design for Every Touchpoint

From the sales brochure your rep hands a prospect to the annual report your board presents to stakeholders, we design print materials that reflect the quality and professionalism of your organization.

Marketing & Sales Collateral

Brochures, sell sheets, product guides, capabilities decks, and sales kits that communicate your value proposition clearly and beautifully. Designed to support your sales team and move prospects through the funnel.

Signage & Environmental Graphics

Trade show displays, banners, wayfinding systems, and environmental graphics that make a strong impression in physical spaces. We design signage that commands attention and communicates clearly at any scale.

Annual Reports

A well-designed annual report is one of the most powerful brand and trust-building tools an organization can produce. We bring the same strategic rigor and visual sophistication to your annual report that you'd expect from a world-class communications piece, because your stakeholders deserve nothing less.

Impact Reports & Sustainability Reports

Tell the story of your organization's impact with clarity, credibility, and visual power. We design impact and sustainability reports that communicate your mission, quantify your results, and build confidence among donors, investors, and partners.

Publications & Catalogs

Multi-page publications, product catalogs, program guides, journals, and custom magazines, all designed with the editorial sensibility and production knowledge to make every page count.

Books

Tell the legacy story of your brand, product, business, or non-profit. We add visual impact to your manuscript, making your story and impact more memorable.

Direct Mail

Targeted direct mail campaigns designed to get opened, read, and acted upon. From postcards to dimensional mailers, we design pieces that stand out in the mailbox and drive measurable response.

Print That Pulls Its Weight

in an Integrated Campaign

BEYOND THE PAGE

The best marketing doesn't treat print and digital as separate strategies — it uses them together. Everything we design for print is built to work seamlessly within your broader marketing ecosystem:

Brand consistency across print and digital — same look, same feel, same message

Designed to drive digital action — QR codes, URLs, and CTAs that connect print to your web presence

Production-ready files prepared for your printer, or we manage the print production relationship for you

Formats and specs optimized for every application, from offset to digital printing

Accessibility-aware design for public-facing publications and reports

Archival-quality design that holds up across years, not just campaigns

HOW WE WORK

The Huston Design
Process

Discover

We start by understanding your audience, your objectives, and where this piece fits in your broader marketing and communications strategy. We review your existing brand assets and any relevant content or data that will inform the design.

Strategize

We map out the content structure, visual hierarchy, and messaging approach before design begins. For longer-form pieces like annual reports or publications, this includes a content outline and editorial plan to ensure the design and content work together from the start.

Design

We develop concepts and design directions for your review. You'll see how the piece will look and feel before it's finalized, with room for feedback and refinement. We work through as many rounds as needed to get it right.

Prepress & Production

We prepare production-ready files to exact printer specifications, with attention to color profiles, bleeds, margins, and file formats. We can manage the print vendor relationship and production process on your behalf, or hand off print-ready files to your preferred printer.

Why Choose Huston Design for Print

A True Partner, Not Just a Vendor

We've maintained client relationships for over 25 years because we invest in understanding your organization, and that depth shows in the work. We don't just execute briefs; we help you think through what a piece should accomplish and how to make it as effective as possible.

Brand Consistency Across Every Medium

Print is one part of your brand story. We design with your full brand ecosystem in mind, ensuring your print materials reinforce — not contradict — your digital presence, signage, and communications.

Work Directly With a Senior Designer

Senior designers work with you side-by-side on every project. No account managers between you and the people doing the work, just direct access to the expertise you're paying for.

Deep Experience With Complex Publications

Annual reports, impact reports, and multi-chapter publications require a different level of editorial and design discipline than a single brochure. We bring that discipline, and the production knowledge to back it up.

Production Expertise You Can Rely On

We know print production. We prepare files correctly, anticipate production challenges, and can manage the printer relationship so you don't have to.

Industries We Serve

We've designed print materials
for B2B and B2C clients across...

life sciences

energy

healthcare

higher education

financial services

B2B technology

professional services

nonprofits

Whether you need a capabilities brochure for a technical B2B audience or a donor-facing impact report for a nonprofit, our approach adapts to your audience and objectives.

Huston Design understands the big picture of branding and visual identity. Across multiple projects and people, they helped us develop a remarkably sophisticated and consistent look and feel.

Brian Mattmiller

Chief Communications Officer • Morgridge Institute for Research

We have worked with Huston Design for more than a decade on a variety of marketing pieces. The team listens to our needs, provides high-quality work, and helps us stay current with new design trends.

Lauri Isaacson

Assistant Vice President • Member Relations, WPPI Energy

The annual report was very well received, and our team was pleased with the final product. I thought the process went very well and appreciated your flexibility around the delay in text/draft approval on this end. Having the mock-ups in advance was tremendously helpful in sharing with leadership. We're excited to get moving on to this year's report!

Anne Pankratz

Communications Manager • WPP, University of Wisconsin

FAQ

Can you write the content, or do we provide it?

We're primarily a design firm, but we offer content direction and structural guidance as part of our process — and for annual reports and publications, helping shape the content architecture is often part of what we do. For full copywriting, we work closely with your internal team or can refer you to trusted writing partners.

How long does a typical print project take?

It depends on scope and complexity. A single sell sheet or postcard can turn around in 1-2 weeks. A full annual report with multiple stakeholder reviews typically runs 8–12 weeks. We'll give you a realistic timeline during our initial conversation and build in the milestones you need for approvals.

We already have a digital marketing program. How does print fit in?

Print and digital work best when they're designed together. We regularly create print pieces that drive audiences to digital destinations — whether that's a landing page, a campaign URL, or a QR code. We'll design your print materials to complement and reinforce your digital presence, so every touchpoint tells a consistent brand story.

Can you work within our existing brand guidelines?

Absolutely — and we're exceptionally good at it. We apply your brand standards consistently across every print piece, and if your guidelines need updating or expanding for print-specific applications, we can handle that too.

Do you manage print production, or just provide design files?

Both — your choice. We can prepare print-ready files to hand off to your preferred printer, or we can manage the entire print production process on your behalf, including vendor selection, print specification, proofing, and delivery. Many clients prefer to hand production off to us entirely so they have one point of contact from concept through finished piece.

Ready to Create Print That's Worth Keeping?

Whether you need a single sales piece or a complete suite of print collateral, we're ready to help you design materials that reflect your brand, engage your audience, and work alongside your digital presence to drive results.

Start Your Print Project Schedule a Free Consultation

or Call us: 608‑257‑1232

Print Design

That Tells Your Complex Story Simply And Works Alongside Your Digital Presence

Print Still Has the Power